CALIFORNIA – Promoted After the previous game (paid advertisements tweet on Twitter) only appear in the sidebar of the user, starting the week Twitter announced that the service in the next few weeks will be present in the user timeline.
As quoted by Mashable, Friday (29/07/2011), the Twitter announced that it will Promoted game will start rolling with a number of already existing advertisements.
This step is a big step for Twitter, because until now, only appears Promoted Tweet on Twitter search or the side-bar with a Trending Topic concurrent users.
“From the beginning, our philosophy on advertising is quite simple: we give priority to the user and create products that enrich the experience of every user of Twitter,” wrote the Twitter on his blog.
Later Promoted Tweet will be in the “on or near the” Twitter timeline. Party microblogging site also says that later users can also remove the tweet of the timeline with just one click.
Some advertisers are already working with Twitter for Promoted Tweets are companies that have a lot of Twitter followers, namely Starbucks, JetBlue, Gatorade, Groupon, HBO and Sephora. Several non-profit organizations like The American Red Cross will also promote the service.
Nonetheless, some parties hope that this service appears only in the timeline that follows the user accounts of related companies, not to impress as spam or ‘nyampah’ in the timeline of others.
technomorphosa 